Ektaa Kapoor Reveals Slate for Financially Responsible Balaji Telefilms: ‘I Want to Cater to the Masses’ (EXCLUSIVE)
07.07.2023 - 09:21
/ variety.com
Naman Ramachandran Indian content queen Ektaa R Kapoor’s Balaji Telefilms, which is in robust financial health, has revealed a strong upcoming slate. On the film front, Balaji recently boarded director Nanda Kishore’s Malayalam and Telugu-language magnum opus “Vrushabha,” starring Mohanlal, and also in the works are Hansal Mehta’s “The Buckingham Murders,” starring Kareena Kapoor, Rajesh Krishnan’s “The Crew,” starring Kapoor, Tabu and Kriti Sanon and Karan Boolani’s “Thank You for Coming,” starring Bhumi Pednekar. Sequels to Dibakar Banerjee’s groundbreaking “LSD: Love, Sex Aur Dhokha” and Raaj Shaandilyaa’s “Dream Girl,” starring Ayushmann Khurrana and Ananya Pandey are also in the making.
On the television and streaming front, the details of the shows will be eventually released by the respective platforms, but broadly, they include an untitled historical for a leading broadcast channel, a pre-medieval era show for a global streamer, a show based on a real murder in the TV industry for a leading streamer, a love story for Sony and three more shows.
“My personal content-making ability on television is [for] B&C centers. On films of course, the paying audience – so the urban mass. And now the shows I’m making, automatically whenever anyone approaches me, be it an international app or an Indian app, they look at me to probably help them transcend to the smallest center women,” Kapoor told Variety. “Me, as a production house, people expect me to cater to the massier audiences. And I think I’m much more comfortable doing that,” Kapoor said. Balaji, which was started by Kapoor and her parents Jeetendra Kapoor and Shobha Kapoor in 1994, is the single largest television content producer in South Asia. The company made a
The website celebfans.org is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can
send a complaint on the news if you find it unreliable.