Refresh for latest…: Busy weekend at the international box office with a strong scary new entry, some unexpected spark in holds and a milestone for a long-running franchise.
20.06.2023 - 16:55 / deadline.com
NBCUniversal’s One Platform, a unified setup combining digital, linear and streaming inventory for ad buyers, is expanding across more than 190 countries.
The media giant announced the move during the Cannes Lions advertising confab. NBCU will team with corporate sibling FreeWheel to bring One Platform to Europe, Asia, Australias and the Americas for the first time, with October targeted for the official launch. Partners on the expansion include AtresMedia, Bell Media, Seven West Media, Sky Media, Talpa Network, TF1 Group, Tokyo Broadcasting System and Omnicom Media Group.
One Platform reaches 1 billion consumers globally every month, according to NBCU, with reach to 100 premium broadcasters, 1,000 digital publishers, and more than 50 demand-side platforms in a single transaction.
“Across the world, we see the power of premium content to engage audiences and drive impact for businesses,” Krishan Bhatia, NBCU President & Chief Business Officer said. “And yet, the complexity of transacting across multiple markets at scale has so far kept marketers from accessing an increasingly global consumer base.” By forming ties with companies across the industry, Bhatia added, “we hope to build a more scalable TV advertising ecosystem for the benefit of all participants.”
Comcast Advertising President James Rooke said FreeWheel’s technology would provide “the key underpinning that enables multi-screen audiences to be transacted across geographies in a more simplified way, giving buyers and sellers the streamlined access to supply and demand they need to thrive in an increasingly global marketplace.”
Omnicom’s Johan Boserup, the media giant’s global CEO of investment, said the offering would ease the “huge friction” in trying to
Refresh for latest…: Busy weekend at the international box office with a strong scary new entry, some unexpected spark in holds and a milestone for a long-running franchise.
recently confirmed reports that she's returning to Gymnastics following a two-year hiatus from the sport. The news was in late June, though Biles remained quiet on social media for the following days. “Sorry, I've been a little MIA since the announcement,” she on July 5.
Sega has now stepped back from its previously planned blockchain initiatives for fear of “devaluing” its strongest gaming properties, saying the technology is yet to show its maximum potential.In a new interview, the company’s co-chief operating officer Shuji Utsumi said that the move to blockchain might have been viewed as an interesting investment, but Sega’s motivation is to be ahead of the masses.“For the majority of people in the video game industry, what blockchain advocates say may sound a bit extreme, but that’s how the first penguin has always been,” he told Bloomberg, making a metaphor about risk-takers. “We should never underestimate them.”Nevertheless, Sega will be “[withholding] its biggest franchises from third-party blockchain gaming projects to avoid devaluing its content.” As a result, that doesn’t affect the present plans for Three Kingdoms and Virtua Fighter characters to be turned into non-fungible tokens or the newest Sangokushi Taisen blockchain game from developer Double Jump Tokyo.Sega is also “shelving plans to develop its own games in that [blockchain] genre, at least for now.” Utsumi continued to criticise play-to-earn games too, calling them “boring” and pointless for pulling the “fun” out of gaming.The company is not the only business to be dabbling in blockchain, NFTs and web3.
William Earl Stage 32, the social network designed to support TV and film professionals in more than 185 countries, has reached the milestone of 1 million members as the company expands its offerings. The service was founded in 2011 by Richard “RB” Botto, an actor, producer and screenwriter. The platform features global job boards and 3,000 hours of webinars, classes and labs to support a wide range of entertainment industry careers, including above- and below-the-line disciplines. Among the top markets for Stage 32 are the U.S., Canada, the U.K., France, South Africa, India, Saudi Arabia, Germany, the Netherlands and Australia. The price of the service ranges depending on the level and duration of access. A one-year subscription to its Writers Room plan, offering a database of open film and TV writing jobs, costs about $350.
Patrick Frater Asia Bureau Chief Sky and Warner Bros. Discovery have announced a renewal of their multi-year content and platform agreement in New Zealand, securing Sky as the continuing home of HBO, Max Originals, Warner Bros. and Discovery. WBD says that the deal keeps open its options on how and when to launch the HBO Max streaming service in the country. The agreement includes a continuation of Warner Bros. Discovery’s eight channel portfolio (Discovery, Discovery Turbo, Living Channel, TLC, ID, Animal Planet, Cartoon Network and CNN International); current and future seasons of HBO series such as “House of The Dragon,” “The Last of Us” and The White Lotus; returning series “True Detective: Night Country,” “Euphoria” “Game of Thrones,” “Sex & The City,” “Chernobyl”; Max Original series including “Peacemaker” and “The Flight Attendant,” future Warner Bros. blockbuster movies and a library titles including the “Harry Potter,” “Lord of the Rings” and “DC Universe” movies.
Tom Cruise has no intention of slowing down.
Zack Sharf Digital News Director Harrison Ford just wrapped up his tenure as Indiana Jones in the franchise’s fifth installment, “Indiana Jones and the Dial of Destiny,” which opened in theaters just a few weeks before the actor’s 81st birthday. Tom Cruise hopes to have the same longevity when it comes to playing Ethan Hunt in Paramount’s long-running “Mission: Impossible” franchise. Speaking to The Sydney Morning Herald at the Australian premiere of “Mission: Impossible – Dead Reckoning Part One,” Cruise said he wants to keep making “Mission: Impossible” movies until he is Ford’s age. Cruise just turned 61 years old on July 3, 2023. “Harrison Ford is a legend; I hope to be still going. I’ve got 20 years to catch up with him,” Cruise said. “I hope to keep making ‘Mission: Impossible’ films until I’m his age.”
Refresh for chart…On the bright side for Independence Day bomb Indiana Jones and the Dial of Destiny, its first five days at the box office of $82M aren’t as bad as Paramount/Skydance’s Terminator Genisys.
As with many competitions, viewers will also say 'goodbye' to one or two of their favourites each week.
Refresh for latest…: Disney/Lucasfilm’s Indiana Jones and the Dial of Destiny is off to a disappointing start with a $130M global opening. Of that, $70M is from 52 international box office markets as the the fifth installment in the beloved 42-year-old franchise came in below projections.
VUE Cinema in the Manchester Printworks will be one of only three cinemas in the UK to showcase a special screening of Oppenheimer on IMAX.
Spoiler alert! If you haven’t watched the third episode of season 2 of “And Just Like That”, proceed with caution.
After a rather subdued start to season 3 last week, the spinoff series,, packed more of an emotional punch this week. As Carrie Bradshaw (Sarah Jessica Parker) is asked to narrate the audiobook version of her book about the death of her husband, Mr.
Simone Biles is heading back into competition for the first time in nearly two years.
Charna Flam Saban Films has acquired the rights to Art Camacho’s action thriller “Ruthless” starring Dermot Mulroney and Javier Reyna’s “Palido” starring Kellan Lutz. Saban will distribute the titles throughout North America, the United Kingdom, Germany, Benelux and Australia. Jonathan Saba, CCO of Saban Films, negotiated the deal with Devin Carter, SVP of sales at Premiere Entertainment. “Ruthless” follows a high school coach (Mulroney) who takes matters into his own hands by going after the men who kidnap his female student for their human trafficking operation, according to a snyopsis.
Better Homes and Garden’s resident landscaper, Charlie Albone, and interior designer Juliet Love. But while inviting WHO into their stunning beach-side home in Sydney’s Eastern Suburbs, Love owns up to one skill that they’ve never quite mastered. “I’d say neither of us are natural dancers,” Love exclaims with a laugh as her husband of 12 years gives her a dip in their garden – much to the delight of their sons, Leo, 10, and Hart, 8, and their pooches, Darcy and Loulou. Watch Below: Charlie signs up for Australia’s favourite dancing showThe revelation comes as a bit of a surprise given we’ve dropped by on the eve of Albone making his debut on the 2023 season of Dancing with the Stars.
Julie Vincent Guest Contributor On Tuesday, Danny Brocklehurst’s “Ten Pound Poms” won the Golden Nymph award for best series at the Monte-Carlo Television Festival. Lead actors Faye Marsay and Warren Brown sat down with Variety during the festival to discuss the show. The co-production between the U.K.’s BBC and the Australian streaming service Stan follows a group of Brits as they leave dreary post-war Britain in 1956 to embark on a life-altering adventure on the other side of the world. For only 10 British pounds, they have been promised a better house, better job prospects, and a better quality of life by the sea in sun-soaked Australia. But life down under isn’t exactly the idyllic dream the new arrivals have been promised.
Patrick Frater Asia Bureau Chief NBCUniversal is to expand its One Platform advertising, technology, data and measurement system further into global markets through an alliance with international broadcast and tech partners. The move was announced on Tuesday at the Cannes Lions advertising convention in Cannes, France.International partners include Atresmedia from Spain, Bell Media from Canada, Channel 4 from the U.K., Mediaset from Italy, Seven West Media from Australia, Sky Media from the U.K., Italy and Germany, and Talpa from the Netherlands, TF1 Pub of France, Japan’s Tokyo Broadcasting Systems and Omnicom Media Group. “By bringing together leading local broadcasters and publishers across the world, NBCUniversal seeks to enhance the premium video ecosystem and build the foundation for greater industry advancement and collaboration at an international level, across data and identity, activation and automation, ad innovation, and measurement,” NBCUniversal explained in a statement.
Netflix is expanding the universe of its popular Spanish drama series Money Heist, otherwise known as La Casa De Papel.
Ella Toone has sent an emotional message to her best friend and now former Manchester United teammate Alessia Russo.