In the year since advertising began running on Netflix, the company said it has reached 15 million monthly active users on its ad-supported subscription tier.
14.10.2023 - 13:25 / variety.com
Todd Spangler NY Digital Editor Do you want a side of fries — or maybe a T-shirt or hoodie — with your next binge-worthy Netflix show? Netflix announced plans to open its first permanent bricks-and-mortar locations, initially targeting two in the U.S. in 2025. (The company has not said where those will be.) The outlets will be kind of mini theme parks: They’ll serve food and drink, sell merchandise and include “immersive” installations based on its hit titles like “Squid Game” or “Stranger Things.” But Netflix’s vision for the permanent retail destinations, as with its other IRL activations to date, is for them to serve primarily as marketing vehicles promoting the core streaming service.
The goal with the Netflix House concept is to drive fan engagement, VP of consumer products Josh Simon told Bloomberg. “We’ve seen how much fans love to immerse themselves in the world of our movies and TV shows, and we’ve been thinking a lot about how we take that to the next level,” he said. The permanent stores represent a logical evolution for Netflix’s steady retail expansion.
Under Simon, the company has launched more than 40 pop-up locations to date, including the “Netflix Bites” restaurant in Los Angeles this summer and ticketed experiences like “The Queen’s Ball: A Bridgerton Experience” and “Stranger Things: The Experience.” Its next immersive experience is “Squid Game: The Trials,” opening in L.A. on Dec. 6.
In the year since advertising began running on Netflix, the company said it has reached 15 million monthly active users on its ad-supported subscription tier.
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Kourtney Kardashian has made no secret about her distaste for her famous family’s lifestyle. The oldest Kardashian sibling has been clear that she doesn’t value a lot of the same things that her sisters do, especially Kim Kardashian, whom she’s been feuding with for a year. With the birth of her fourth baby right around the corner, Kourtney is now allegedly looking to make some big life changes, which includes ditching the Kardashian brand and TV show.According to OK! Magazine, Kourtney Kardashian is ready to cut some ties with her family members. The Poosh founder is said to want to live a more calm life than her siblings.
Drake has something to say about all the criticism surrounding his friendship with Millie Bobby Brown!
release of “The Exorcist: Believer,” filmgoers will once again witness young, possessed girls blaspheming, shrieking and levitating as their parents try to wrest a godless demon from their bodies.What they likely won’t see, however, is their fellow audience members fainting, vomiting and fleeing the theater in terror. That chaotic scene was what was widely reported to have happened all over the world when “The Exorcist” hit theaters nearly 50 years ago in December 1973.In early 1974, a security guard at a Midtown East cinema described screenings of the horror flick to the New York Times.
Manchester United goalkeeper Andre Onana has been criticised by pundits following his latest error.