Tom Hanks is clearing up confusion after a dental plan ad featuring an AI version of himself began circulating.
22.09.2023 - 18:19 / variety.com
Sophia Scorziello editor In an industry on track to drive around $400 billion in revenue this year, it might seem fine for gaming companies to let go of the reins every now and then when hit games take off. But Javier Ferreira, co-CEO of Scopely (a mobile-first video game developer) argues that it’s very much a business of planning. He says, “We think of games as forever businesses.” Ferreira shared his thoughts on best practices for engaging with today’s gaming communities and the best IPs to invest at the “Big Business of Games with Scopely” panel during Variety’s Entertainment & Technology Summit Thursday.
The conversation was moderated by Variety Intelligence Platform’s president and chief media analyst Andrew Wallenstein. “I would speak of Scopely as a games company, not just a mobile games company,” Ferreira says. While the company focuses on developing games for the handheld screen, it doesn’t limit itself.
Through intellectual properties like Monopoly which led to its hit-game MonopolyGo. Ferreira claims the game sees over 10 million players a day, a large number driven by “players cooperating to achieve shared goals.” “Passionate communities deliver long term outcomes,” he says. This way, games can become that “forever business” with strong retention over many years.
“We are always looking for a hyper passionate and hyper engaged community that is durable and consistent. Because those are the types of communities that allow us to build a play ecosystem that will last for many, many years,” he adds. “Everybody really is a gamer today,” Ferreira says in terms of demographic spread.
Tom Hanks is clearing up confusion after a dental plan ad featuring an AI version of himself began circulating.
Katie Price has spoken about her personal experience with comedian Russell Brand and claimed 'the truth always comes out in the end'.
Zack Sharf Digital News Director With Mattel Films off to the races thanks to the blockbuster success of “Barbie,” the studio is moving full steam ahead on its upcoming Barney movie produced by Daniel Kaluuya. The project became a subject of fascination for cinephiles after Mattel Films executive Kevin McKeon told The New Yorker in July that the script was similar to an A24 movie and the “surrealistic” films from Charlie Kaufman and Spike Jonze.
Arnold Schwarzenegger is opening up about his affair with housekeeper Mildred Baena, which ended his marriage to Maria Shriver.“Remember it’s not like we had a feud,” he explained to People magazine in an interview published on Sunday. “We didn’t have a fight.”He added: “It’s just my f–k up.”The “Terminator” actor and Shriver were married for 25 years before they split in 2011 after the scandal.
In a deeply emotional and candid revelation, Vanderpump Rules star Tom Sandoval shared his struggles with suicidal thoughts following the fallout of his cheating scandal with co-star Raquel Leviss. Sandoval’s confession came during the inaugural episode of his new podcast, Everybody Loves Tom.
Over the years we've watched some of the most memorable moments during the hit TV show Saturday Night Takeaway with our favourite hosts, but who remembers their double acts Little Ant and Dec? The Geordie mini-mes used to be one of the most popular features of the hit ITV show. Now, ITV has decided to bring the characters back as the show gears up to take a break after its upcoming 20th series, which will air in 2024.The channel is on the hunt for two “cheeky little chappies” who may fit the bill.They said: “The search has begun to find a brand new little Ant & Dec, we’re looking for two Geordie lads between 5-7 who are cheeky little chappies.” The original duo first appeared on the show on the second series in 2003, with James Pallister starring as Little Ant McPartlin and Dylan McKenna-Redshaw playing Little Dec Donnelly.
McKinley Franklin editor Leaders from Mattel, YouTube, Universal Pictures, Google, Amazon and more gathered at Variety’s Entertainment and Technology summit, presented by City National Bank, to breakdown the future of marketing in the entertainment space. Panels included conversations with the leading experts on artificial intelligence, fan-focused growth on social media platforms such as YouTube and TikTok and the massive future of online gaming. Here are a few of the key takeaways from a day of lively discourse.
Umm… Can this really be chalked up to a misunderstanding?! That’s what they’re trying to sell us now??
Kerry Washington is getting candid about her mental health.
Kanye West, saying the rapper and producer is “not a bad person”.The sportswear brand cut ties with West following a series of remarks from the rapper last year that were viewed as anti-Semitic, having worked together for years on the Yeezy brand.Speaking on the In Good Company podcast, Gulden reflected on the partnership with West saying: “When you work with third parties that can happen. It’s part of the game.
A teenage boy has been charged in connection with a fire that caused thousands of pounds worth of damage at a Scots farmland.
The Metropolitian Police has said it received a “report of sexual assault” against Russell Brand over the weekend following allegations published in The Times, Sunday Times and Channel 4.
A usually stoic Prince Harry became visibly moved when he told veterans at the closing ceremony of the Invictus Games they "shouldn't feel lost without a uniform" - three years after he was stripped of his military titles. He made the touching remarks during his emotional speech at the closing ceremony in Düsseldorf, Germany, watched by wife Meghan Markle in the audience.The Duke of Sussex told the crowd - made up of veterans from the competing nations - that they had shown him that "joy can emerge from struggle", and offered them a words of comfort about their military uniforms.
ET Canada’s Jed Tavernier recently caught up with Colombian singer Camilo, who discussed his recent collaboration with Punjabi singer-songwriter Diljit Dosanjh, the single “Palpita”.
Happy birthday, Prince Harry!
Michelle Keegan has been branded 'stunning' by her former Coronation Street co-star as she gave a glimpse into her 'special' day. The actress ditched being in front of the camera for a TV role to pose for the cameras during a first look at her new clothing collection with Very.
Matt Donnelly Senior Film Writer Media watchdog GLAAD released its Studio Responsibility Index on Thursday, using its annual ranking of queer representation in mainstream films to stand with striking unions SAG-AFTRA and the Writers Guild of America. Convening in-person at the Los Angeles LGBTQ Center’s Ed Gould Plaza in Hollywood, leadership from both show business unions, queer talent and GLAAD CEO Sarah Kate Ellis spoke of the dangers that work stoppages from the strokes pose to inclusive storytelling.
Drake has suggested that both SZA and Yeat will appear on his new album For All The Dogs, which is due out next week. On Wednesday night Drake shared a trailer for the upcoming Nike NOCTA Glide on Instagram.
Loose Women's Linda Robson said she 'doesn't need a partner' to love her - adding she wants ‘affection not an erection’. The 65 year old actress - who earlier this month appeared to confirm her split from husband of 33 years Mark Dunford - received a raucous round of applause from the studio audience as she made the comments during a panel discussion on Wednesday’s show, 13 September, entitled ‘When is the right time to find love again?' Linda, who rose to fame on hit TV comedy Birds of a Feather, was first quizzed by show anchor Jane Moore on her relationship with Tony Tyler - who she was with for eleven years and is father to her daughter Lauren. Linda said: “It took me a long time to get over that because that was my first love.” And then she added: “But I feel like I don’t really need a partner to love me.
A couple who allegedly fled a Thai restaurant without paying their £76 bill have been branded 'scruffs' as the owners appealed for more information.