variety.com
14.02.2022 / 18:25
Super Bowl 2022 Ads: Most-Viewed Commercials on YouTube
Todd Spangler NY Digital EditorWhat was the most popular Super Bowl LVI ad? According to YouTube, the No. 1 most-watched spot on Sunday was Amazon’s portrayal of Alexa wreaking havoc on the domestic bliss of Scarlett Johansson and Colin Jost.Johansson and Jost, who famously wed after meeting on “Saturday Night Live,” imagine what it would be like if Alexa could actually read their minds. In short, the couple discover that the truth hurts.Celebrities also featured prominently in several of Sunday’s other top Super Bowl ads as measured by YouTube views.Those included Zach Braff and Donald Faison (former “Scrubs” costars) and Miley Cyrus in ads for T-Mobile; Eugene Levy, along with Catherine O’Hara, Brie Larson, Danai Gurria and Dave Bautista, for Nissan; Idris Elba for Booking.com; “Ted Lasso” star Hannah Waddington for shopping app Rakuten; and Arnold Schwarzenegger (as Zeus) and Salma Hayek (as Hera) for BMW.