Mrs Hinch 'earns £7million in just three years' from best-selling books, TV work and social media plugs
31.12.2023 - 10:57
/ ok.co.uk
Finding fame has seen Mrs Hinch land some incredible opportunities, which have helped her to earn an eye-watering £7 million in just three years, according to a new report.
The social media influencer, 34, whose real name is Sophie Hinchcliffe, has earned a whopping £2 million in 2023 alone, meaning that in the last three years she's amassed a fortune of £7 million, according to the Mirror. Mum-of-two Sophie's millions are understood to have came from her social media brand deals, TV work and best-selling books, including her first children's book, Welcome to Hinch Farm, which was released in 2023.
Sophie, who trained to be a hairdresser in her early twenties, is said to be paid as much as £25,000 per post to plug products on her wildly popular Instagram account, @mrshinchhome, which now boasts 4.7 million followers. She began the public account in March 2017 and it was initially used a space for her to post interior inspiration and cleaning tips.
The 34 year old became known for her squeaky clean grey home aesthetic and budget-friendly household hacks.
The popularity of the account steadily grew and thanks to her army of fans, she's collaborated with brands including Flash, Lenor and Fairy. She also released a homeware collection with Tesco and a clothing range with the supermarket's F&F brand.
As well brand deals, Sophie has released three cleaning books - Hinch Yourself Happy, The Activity Journal and The Little Book of Lists - a memoir titled This Is Me and a children's story book. Sophie previously hosted a parenting podcast with husband Jamie, who she shares sons Ronnie, four, and Lennie, two, with, and she's also appeared on BFF Stacey Solomon's hit BBC show Sort Your Life Out.