H&M's viral sequin bow dress has just launched in a summer style – and it's set to sell out
23.04.2024 - 07:03
/ ok.co.uk
H&M's £55 sequin bow-back dress proved a big hit with shoppers last Christmas when it took TikTok by storm. Adoring shoppers hailed it the 'Holiday dress of the season' and it sold out instantly as a result.
We've spotted it on eBay since, selling for double the price. However, if you missed out on the viral dress and the end of last year (boohoo), then you might be happy to hear H&M have bought back the style again.
This time, you'll find it without the sleeves, making it perfect for any upcoming summer soirees you might have in the diary.
However, this is pretty much the only difference we can spot as the sequined tie-back dress, £44.99 here boasts the same loose a-line shape as the previous design and, like before, scattered with white sequins all over. Simple at the front, party at the back, you'll find a deep v-neckline with wide grosgrain ribbons that tie at the back of the neck to create the stunning bow detailing.
Don't be fooled into thinking sequins and oversized bows are best saved for the festive season, metallics and touches of sparkle were all over the SS24 catwalks so consider this your calling to embrace them during the warmer months too. You know a dress style must be good when the brand brings it back for another season right- and we predict another sell-out! Size S has already sold out (you might be able to find it in stores) but as it's only just dropped online you'll find a varied size range available including XS and XXL.
Whether you want to dress it up with a pair of strappy black heels and clutch or take it on holiday and pair it with slider sandals, now's your chance to nab yourself a piece of the viral fashion action. For those of you loving the bow trend at the moment, there are so many other
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