French gender equality and diversity group Le Collectif 50/50 has hit out at the lack of female representation at the upcoming César awards, France’s equivalent to the Oscars.
10.01.2023 - 13:59 / deadline.com
France’s television sector is enjoying a renaissance, and this week’s French TV Screenings is another indicator of a bullish market.
The event, which takes place today and Wednesday (January 10-11) as part of Unifrance Rendez-Vous in Paris at the Club de l’Etoile, will see scores of international buyers flying in to explore the latest Gallic dramas, comedies and docs from leading French distributors.
This year marks the first fully in-person screenings, with a hybrid event held last year due to the pandemic, and nine sales houses are holding screening events. These include Arte Distribution, Federation Studios, France TV Distribution, Mediawan Rights, Newen Connect and Studiocanal.
A cool 106 buyers, most from Europe, are expected, with 63 distributors touting their wares in total. Rendez-Vous’ cinema strand will bring in more than 400 acquisitions executives to watch nearly 100 screenings. This morning Unifrance reported French films drew 27 million spectators worldwide in 2022 for a gross of €167.4M ($180M).
However, the impact of streaming – pushing shows like Lupin and Call My Agent! to the forefront of global viewers’ watch lists, means much fanfare is being made around the telly event.
“We’d be missing something if we didn’t offer TV screenings,” said Daniela Elstner, Head of Unifrance. “French animation has always been very important as an export but our members shouldn’t be known for just one thing,” she adds. “Since our series and films went on the major international platforms, they’ve been having an impact. The popularity of Call My Agent! during Covid became a great calling card for many French actors and actresses, and the more people talk about French content, the more familiar people become.”
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French gender equality and diversity group Le Collectif 50/50 has hit out at the lack of female representation at the upcoming César awards, France’s equivalent to the Oscars.
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