AI Tech Company Futureverse Signs With CAA
16.11.2023 - 17:19
/ deadline.com
EXCLUSIVE: Futureverse, an artificial intelligence and metaverse technology and content company, has signed with Creative Artists Agency.
CAA and Futureverse will work collaboratively to create new opportunities for talent and IP, spanning web3, the metaverse, virtual games, worlds and experiences, AI, and beyond.
Futureverse has amassed a cultural footprint with global IP and entertainment properties, including FIFA, Authentic Brands Group (Muhammad Ali Estate), Warner Music Group, and others soon to be announced. Signing with CAA enables Futureverse to bolster its strategic entertainment efforts to accelerate the creation of technology experiences in collaboration with well-known IP in Film/TV, sports, music, consumer products, and more.
The announcement arrives on the heels of Futureverse’s launch of JEN 1, an unprecedented universal high-fidelity model for text-to-music generation and extensive research paper that presents an efficient approach and an unparalleled model that exceeds those previously released by Google and Facebook. Futureverse’s JEN 1 offers a promising strategy to pioneer a new licensing framework that compensates both rights holders, producers, and artists.
Futureverse Co-Founders Shara Senderoff and Aaron McDonald recently launched a $50 million fund and venture studio titled Born Ready, following directly after a $54 million funding round for Futureverse.
“At a substantial moment in the evolution of technology, it’s critical to architect a thoughtful and creative approach to the integration of both talent and IP into the dynamic landscape of innovation,” said Futureverse Co-Founder Shara Senderoff. “Futureverse’s strategic collaboration with CAA has forged a strong alignment in fostering