It’s hard to believe we’re already more than halfway through the new season of The Masked Singer!
04.04.2023 - 13:25 / variety.com
Michael Schneider Variety Editor at Large Fox has partnered with McDonald’s to launch a “The Masked Singer”-themed Happy Meal at stores starting April 4. Dubbed the ‘Masknificent’ Happy Meal, the item will feature one of 12 plush toys inspired by one of the “Masked Singer” costumes that have been showcased over the series’ nine season. Kids (or adults who — shhh — can order a Happy Meal too) will also finding a guessing game to play before discovering which character is in the box. Each toy will be in opaque wrapping with a special clue as to which character is hiding within. The game, of course, mimics the unmasking seen on “The Masked Singer.” Characters from seasons past that will be included are T-Rex, Peacock, Thingamajig, Miss Teddy, White Tiger, Space Bunny and others. (One toy per box.) The Happy Meal boxes will also include a scannable code that directs customers to a ‘Masknificent’ AR experience in which they can use their phones or tablets to design their own “Masked Singer” stage featuring filters and music. Through the experience, their plush toy will take part in a virtual concert.
The ‘Masknificent’ Happy Meals will be available in McDonald’s stores through April 24 (or when supplies run out). “Now enjoying its ninth season, ‘The Masked Singer’ has become a massive cultural hit across all ages, bringing families together with incredible performances and eye-popping costumes full of wild creativity,” said Darren Schillace, president of marketing at Fox Entertainment. “And, with this collaboration, we’re adding to the excitement, by allowing fans to take home a piece of ‘The Masked Singer’ magic and unlock the possibilities of their imagination with the ‘Masknificent’ campaign.”
It’s hard to believe we’re already more than halfway through the new season of The Masked Singer!
Michael Schneider Variety Editor at Large SPOILER ALERT: Do not read ahead if you have not watched the Season 9, episode 9 of “The Masked Singer,” which aired April 12 on Fox. It was “Masked Singer in Space Night,” but “The Masked Singer” could have also been celebrating “’90s Night.” That’s because the two celebrities unmasked on Wednesday’s episodes were both TV stars from that era: Melissa Joan Hart (of “Clarissa Explains It All” and “Sabrina the Teenage Witch” fame) and Alicia Witt (“Cybill,” “Mr. Holland’s Opus”). Hart was revealed to be Lamp, while Witt was Dandelion. Witt had won the previous week as Dandelion, but her journey ended here. For Dandelion, panelist Ken Jeong guessed Witt right. Jenny McCarthy Wahlberg thought it was Milla Jovovich. Robin Thicke went with Sara Bareilles and Nicole Scherzinger named Zooey Deschanel.
The Masked Singer is back for season nine!
The Masked Singer is back for season nine!
It’s hard to believe we’re already more than halfway through the new season of The Masked Singer!
The Masked Singer is back for season nine!
SPOILER ALERT – Do not read ahead if you have not watched the new episode of The Masked Singer!
returned for the ninth week of season 9 on Wednesday, and the show was out of this world with a special sci-fi-tinged, outer space themed " In Space Night!«Helmed by host Nick Cannon and overseen by stalwart panelists Robin Thicke, Ken Jeong, Jenny McCarthy and Nicole Scherzinger, Wednesday's „Country Night“ episode saw the return of last week's champion, The Dandelion, facing off against two new challengers — The Lamp and The UFO!So who went home and who moved on? Each week, ET will be breaking down the biggest moments and most surprising unmaskings in each new episode of the hit reality singing competition series.Here's how Wednesday's » In Space Night" shook out, when all the songs were sung and votes were cast!The reigning champ, The Dandelion, was the first to hit the stage, and she wowed the panel and the audience from the start when she came out playing the piano (making her the first female contestant to play the piano during a performance in the show's history) and delivered a stunning cover of Muse's «Starlight» that left everyone in awe.«Dandelion, you were an intergalactic rock star on that stage tonight!» Nicole exclaimed after her stunning appearance.The Lamp was up next, and credit is do to the costume team for making a stunning ensemble that looks so much like a Tiffany lamp brought to life through magic.
It’s hard to believe we’re already more than halfway through the new season of The Masked Singer!
SPOILER ALERT – Do not read ahead if you have not watched the new episode of The Masked Singer!
Michael Schneider Variety Editor at Large SPOILER ALERT: Do not read ahead if you have not watched the Season 9, episode 8 of “The Masked Singer,” which aired April 5 on Fox. We’re not gonna take it. No, we ain’t gonna take it. Dee Snider’s not gonna be on “The Masked Singer”… anymore! That’s right, the Twisted Sister frontman was the next celebrity to be revealed on Wednesday’s edition of “The Masked Singer,” as the Doll. Snider had won the previous week as Doll, but his journey ended here. For Doll, no one got it right. Panelist Jenny McCarthy Wahlberg thought it was Iggy Pop. Robin Thicke went with Gene Simmons, Nicole Scherzinger named David Lee Roth and Ken Jeong guessed Austin Butler.
The Masked Singer is back for season nine!
The Masked Singer is back for season nine!
The Masked Singer is back for season nine!
Naman Ramachandran Argonon Group, the parent company behind “The Masked Singer U.K.,” has appointed former Jupiter Entertainment executive VP Steve McGovern as COO of its U.S. business with a remit across Leopard USA, Rose Rock Entertainment and future U.S. operations including acquisitions. Argonon, a global production group headquartered in the U.K. and U.S., owns Scottish indie production company Bandicoot, which makes the U.K. version of “The Masked Singer” as well as “The Masked Dancer.” As part of the group’s strategic shift to the West Coast and upscaled focus on streamers, networks and platforms, McGovern’s role will be based in Los Angeles. Shirley Escott, currently Leopard USA’s COO, relocates to London to pursue other projects after five years in the post. McGovern will report into Argonon CEO James Burstall and Laura Bessell, Argonon’s global COO.
It’s hard to believe we’re already more than halfway through the new season of The Masked Singer!
SPOILER ALERT – Do not read ahead if you have not watched the new episode of The Masked Singer!
The Masked Singer is back for season nine!
Michael Schneider Variety Editor at Large SPOILER ALERT: Do not read ahead if you have not watched the Season 9, episode 7 of “The Masked Singer,” which aired March 29 on Fox. Everyone knows George Wendt’s name — well, at least Jenny McCarthy Wahlberg does. “Cheers” star Wendt was one of the two more celebrities who were revealed on Wednesday’s edition of “The Masked Singer.” Also unmasked: “Selling Sunset” star Christine Quinn. For Moose, panelist Jenny McCarthy Wahlberg got it right with George Wendt. Robin Thicke went with Jon Lovitz, Nicole Scherzinger named Ed O’Neill and Ken Jeong guessed John Goodman.
returned for the seventh week of season 9 on Wednesday, and the show went neon and pastel for a fun, retro '80s Night celebration.Helmed by host Nick Cannon and overseen by stalwart panelists Robin Thicke, Ken Jeong, Jenny McCarthy and Nicole Scherzinger, Wednesday's «Country Night» episode saw three brand new costumed contestants -- The Doll, The Moose and Scorpio -- duke it out musically for a chance to move on in the competition.So who went home and who moved on? Each week, ET will be breaking down the biggest moments and most surprising unmaskings in each new episode of the hit reality singing competition series.Here's how Wednesday's "'80s Night" shook out, when all the songs were sung and votes were cast!No one is going to forget The Doll, who hit the stage decked out as a spooky, retro, haunted voodoo doll to perform a fun and captivating rendition of «Don't You (Forget About Me)» by Simple Minds.«Yeah, I love the song choice, and and I think there was such an elegance, [you're] a seasoned performer,» Robin marveled. «This person knows how to work a crowd.