Elsa Keslassy International Correspondent Atlas V, the Emmy-award winning VR company, is expanding into the U.S. with the strategic appointment of Michael Masukawa. The banner has just been signed by CAA and is aiming to build a presence in the U.S. Atlas was just nominated for three Emmy awards and won one with its interactive animation “Madrid Noir.” Atlas V’s track record in the North American festival circuit also includes multiple selections at Sundance’s New Frontier, Tribeca and SXSW (where it won two awards). The company also previously won two Peabody prizes and two Webby awards. Masukawa is joining Atlas V from Secret Location, an immersive content studio owned by Hasbro and eOne. At Atlas V, he will be in charge of developing partnerships, raising project financing, producing projects and negotiating distribution deals for Atlas V’s content. He will also find opportunities for sister companies Astrea and Albyon, the first being focused on distribution and the second one on development of immersive experiences.