How ‘M3GAN’ Boogied Her Way To The Box Office Via TikTok; Sequel Already In Works
09.01.2023 - 02:23
/ deadline.com
EXCLUSIVE: James Wan has been labeled by fans for being responsible for killer doll movies, specifically his Conjuring franchise spinoff, Annabelle.
“It’s funny, I really hadn’t done that yet,” says the horror auteur. And that was his prime reason to create M3GAN with screenwriter Akela Cooper.
“In my previous doll movies — they don’t kill anyone. Annabelle never gets up and walks around. Everyone says I’m the killer doll guy. So I said, I’m going to make a killer doll movie for a brand new generation. Today’s kids didn’t grow up with Chucky like we did,” continues Wan who produced the PG-13 film and wrote the story with Cooper on script.
And so M3GAN was born. And born big. The Universal, Blumhouse and Atomic Monster title blew away its $17M-$20M projections this past weekend with a $30.2M start taking the second spot in a U.S./Canada marketplace still dominated four weekends later by James Cameron’s Avatar: The Way Water which did $45M and crossed the half billion mark. M3GAN reps a fantastic start to the box office year, especially with an original piece of IP, and the pic’s success is launching New Zealand filmmaker Gerard Johnstone’s talents out of a canon before Hollywood. Not to mention, it’s a great beginning for the ultimate team-up between Blumhouse and Wan’s Atomic Monster which are in final talks to merge. We heard on Friday, per sources, that a sequel is already in early development.
While the movie was made in Johnstone’s New Zealand in June 2021 (one of the few safe havens to shoot then during the pandemic), it’s our understanding that Universal always believed in the big screen version of M3GAN. Even though such Blumhouse titles like Firestarter, Halloween Kills and Halloween Ends went theatrical
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