Billy Eichner‘s new movie Bros had a disappointing start at the box office and he’s opening up about why he wouldn’t have changed the casting in the film.
21.09.2022 - 07:07 / justjared.com
Billy Eichner and Luke MacFarlane are hitting the red carpet for the premiere of their new movie!
Billy, 44, and Luke, 42, looked sharp as they posed together at the premiere of Bros on Tuesday evening (September 20) at the AMC Lincoln Square Theater in New York City.
Fellow cast members in attendance included Ts Madison, Jim Rash, Amanda Bearse, Guy Branum, Miss Lawrence, Peter Kim, Justin Covington, Monica Raymund, and Debra Messing.
Judd Apatow – who produced the movie – also attended the premiere alongside Rose Byrne and Leslie Grossman.
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Bros is described as a smart, swoony and heartfelt comedy about how hard it is to find another tolerable human being to go through life with. Billy is the first openly gay man to co-write and star in his own major studio film—and it features an entirely LGBTQ+ principal cast.
The movie will be out in theaters on September 30 – watch the trailer here!
Click through the gallery for 40+ pictures of the stars at the Bros premiere…
Billy Eichner‘s new movie Bros had a disappointing start at the box office and he’s opening up about why he wouldn’t have changed the casting in the film.
A New Yorker Festival panel with actor and comedian Billy Eichner and playwright and actor Harvey Fierstein, who both appear in Bros, turned into an onstage post-mortem about the gay rom-com’s disappointing opening.
Jazz Tangcay Artisans Editor Billy Eichner’s “Bros” made history as the first gay rom-com to be given a wide theatrical release by a major studio, as well as the first with an all-openly LGBTQ cast. From the nightclub where Eichner’s Bobby meets and falls in love with Luke McFarlane’s buff Aaron, to the LGBTQ+ Museum grand opening, the Big Apple love story features several amazing sets — as well as a carefully curated DVD shelf. While production for “Bros” was originally meant to take place in Buffalo, N.Y, the pandemic thwarted plans, and with a new tax credit incentive, New Jersey became the stand-in for the rom-com (with a few scenes shot on the streets of New York and Provincetown). Sitting down with Variety, writer-director Nicholas Stoller and production designer Lisa Myers share insight into the film’s key sets.
Billy Eichner’s Universal-backed comedy “Bros” flopped at the box office during its opening weekend with a $4.8 million bow, about half of the $8 million to $10 million that the studio projected. Eichner, in a now viral tweet, claimed that straight people not showing up to an LGBTQ comedy was a driving force behind “Bros” underperformance. “Even with glowing reviews, great Rotten Tomatoes scores, an A CinemaScore, etc., straight people, especially in certain parts of the country, just didn’t show up for ‘Bros,'” Eichner wrote. “And that’s disappointing but it is what it is.” Eichner is certainly correct that some straight moviegoers weren’t interested in the material, while homophobia about two men falling in love also likely figured in. During a recent trip to a multiplex in Georgia, for instance, this writer saw a group of men being openly homophobic by mocking the “Bros” poster for featuring a guy putting his hand on another guy’s butt. However, the $4.8 million opening for “Bros” is so low that it also means many LGBTQ viewers didn’t show up to see the comedy in theaters either. So why did “Bros” disappoint?
Bros, touted as the first mainstream Hollywood studio-backed gay rom-com, has opened to a less than enthusiastic response at the US Box office.Variety reported that Bros debuted at number four and had grossed $4.8 million in its opening weekend – half the collections projected by the studio. Universal had expected a $8 to $10 million opening for the Judd Apatow-produced film directed by Nicholas Stoller and starring Billy Eichner and Luke Macfarlane.Before the movie was released, homophobes had review bombed the movie with low ratings.
Billy Eichner is weighing in on the debut of his film, and reflecting on why he thinks it didn't manage to rake in huge returns despite a stellar critical response.«Last night I snuck in and sat in the back of a sold out theater playing BROS in LA. The audience howled with laughter start to finish, burst into applause at the end, and some were wiping away tears as they walked out,» Eichner write, as part of a series of tweets, on Sunday. «It was truly magical. Really.
Billy Eichner is getting the box office results of his movie Bros and although the film is underperforming, he’s “proud” of the work he did on the big screen.
“Bros” did not bring big audiences out to the theatre, and its star thinks he knows why.
“Bros,” the Billy Eichner-fronted film tumbled at the box office on opening weekend. And Eichner – who also co-wrote the film with director Nicholas Stoller – puts the blame on straight people not showing up.“Rolling Stone already has ‘Bros’ on the list of the best comedies of the 21st century.
J. Kim Murphy “Smile” has something grin about this weekend. The creeper is projected to land a $19 million debut from 3,645 locations. It’s a fantastic start for the genre film, which carries a modest $17 million production budget. Compared to other original horror entries this year, Universal’s supernatural kidnap thriller “The Black Phone” kicked off with $23 million while 20th Century Studios’ “Barbarian” opened to $10 million. “Smile” landed a mildly positive “B-” grade through research firm Cinema Score, though such a figure is standard for a horror release. The film has drawn good buzz with solid reviews, scoring a 79% from top critics on review aggregation website Rotten Tomatoes. Variety‘s chief film critic Owen Gleiberman praised the film in his review, writing that it “sets up nearly everything — its highly effective creep factor, its well-executed if familiar shock tactics, its interlaced theme of trauma and suicide — before the opening credits.”
eerily grinning fans at a baseball game or Eichner running down New York City streets with Paul Rudd and a pack of lesbians. For a comparison for “Smile,” Universal and Blumhouse’s “The Black Phone” from this summer, another original horror film, managed $3 million in its Thursday previews before opening to $23.6 million.
Billy Eichner and Luke MacFarlane put on their most colorful suits for the premiere of their movie Bros at the Regal LA Live on Wednesday (September 28) in Los Angeles.
Billy Eichner channeled years of watching those films -- either not seeing himself reflected onscreen or always pushed to the sidelines -- into, the hilarious new R-rated gay rom-com co-written by and starring the former host of . Ahead of its theatrical debut this weekend, ET’s Rachel Smith tested Eichner, who plays Bobby, and his co-star, Luke Macfarlane, who shares the screen as his love interest, Aaron, on just how well they know each other after making the film. So, who is pickier about who they date? “Billy,” Macfarlane says, while Eichner pushes back and says, “[Luke]’ll day anything… He found three guys when we were walking into this bar.” OK, then who has the bigger… A-lister stored in their phone? “I thought you were going to go somewhere totally different with that,” Macfarlane reacts with laughter. “Totally different with that question.” That said, he says that Eichner “definitely” has more stars in his contacts, while making reference to his Emmy-nominated variety series.
Rebecca Rubin Film and Media Reporter After years of declarations about the death of the romantic comedy, Sandra Bullock and Channing Tatum’s recent commercial hit “The Lost City” proved there’s still a place on the big screen for meet-cute stories. Now, comedian and actor Billy Eichner is taking a stab at the feel-good genre with “Bros,” an R-rated romantic comedy that opens in 3,300 North American theaters on Friday. The movie, from Universal Pictures, is aiming to generate $8 million to $10 million in its opening weekend. It’s not a huge number, but the film carries a modest $22 million production budget. “Bros” is debuting in theaters alongside Paramount’s R-rated chiller “Smile,” which is projected to cast a toothy glow over the domestic box office charts with $16 million to $20 million. That’s a stellar result given that it only cost the studio $17 million to make.
Brent Lang Executive Editor “Bros” is another R-rated, envelope-pushing look at a man in a state of arrested development from Nicholas Stoller. It’s the kind of look at male neurosis, usually the kind of mania the pops up a decade shy of mid-life crisis time, that has been the director’s stock in trade in comedies like “Forgetting Sarah Marshall,” “Get Him to the Greek” and “Neighbors.” But this film has an important twist. It has an entirely LGBTQ cast and centers on two gay men with serious commitment issues — a stretch for Stoller, who is heterosexual. So he turned to Billy Eichner, who he knew from working together on “Neighbors 2: Sorority Rising” and “Friends From College,” to help him fashion an authentically queer “meet cute.” “Bros,” the culmination of a multi-year writing process that Stoller likens to therapy (“making a movie like this is a lot like ‘Prince of Tides,’ he says). When it debuts on Friday, “Bros” will make history as the first major studio LGBTQ rom-com to open exclusively in theaters.
Billy Eichner’s “Bros” will be making history upon its release as the first R-rated gay rom-com ever made by a major studio, but that historical record certainly won’t include the Middle East. The Universal movie, which hits the U.S. box office on Sept. 30, is set to roll out across most international markets in October and November, but is pre-emptively skipping any kind of release in Middle East markets due to cultural and commercial reasons, sources close to the studio tell Variety. It’s still unclear exactly what markets in the region will be affected, but it’s likely to include Saudi Arabia, the United Arab Emirates, Egypt and Kuwait — all of which are notorious for censoring movies over even the slightest hint of LGBTQ themes or content.
Antonio Ferme editor Are we witnessing the start of the “Bros” Cinematic Universe? Billy Eichner stars in the Universal Pictures rom-com as the director of an LGBTQ history museum who falls for a hunky attorney (Luke Macfarlane). After scoring positive reactions at TIFF, Variety was on the movie’s premiere red carpet in New York City Tuesday night to ask if a potential sequel could be in the works. “Billy and I’ve been joking about [the possibilities], I’m not sure what it would be,” Macfarlane told Variety. “The truth is, in any relationship, those early months are the best. And then the reality of life sets in and you got to figure out how you’re going to spend all that time with somebody.”